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ONE TIME OFFER

Pricing Graphic Design Masterclass

Earn More. Work Less.

Learn unique pricing strategies that help you increase your rates, grow your revenue, and feel confident in your design prices.

$87 $19

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What's included:

65 videos from 6 design business owners

6+ hrs of lessons and stories

Learn unique pricing strategies
Different ways to present proposals
When to raise your rates
How to make extra revenue on each project
Price like a pro—Get paid like one

ONE TIME OFFER

$87 $19

+30-day money back guarantee

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If you're a...

graphic designer struggling to price your work

or

lacking the confidence to increase your rates

this is the resource you’ve been searching for.

Sneak peek inside the masterclass!

See FULL list of videos

Ever asked yourself...

'Is my price right for this project?'

You're not alone.

Here's what designers are saying about the Masterclass!

"Packed full of helpful pieces of information. It’s great reading the perspectives from different specialties of design and with a range of years of experience."

—Carly

"These tips and experiences really helped me understand why I should be charging what I’m worth. If we don’t understand why our work is worth the money then our clients won’t either. Designers new and seasoned can learn a thing or two from this for sure. I can’t wait to put what I’ve learned into action!"

—Travis

"Really enjoying this! There is so much value!"

—Morrell

"Soooo interesting and helpful. Especially *love* the roleplay scenarios as not too many people share that part of their process, it's rare to get to peek into those kinds of conversations."

—Emma

"I am over the moon (but not surprised, this is from Print Design Academy and you guys are the coolest) that this is chock-full of real-world examples from professionals with varied experiences.

A ton of work was put into this super genuine resource and it's really special to get an inside look into an industry I admire so much and hope to become a real part of one day."

—Ali

THE

Pricing Graphic Design Masterclass

BUY NOW

Learn from these experts:

Rob Dodds
Primal Communications

Business Revenue: $500k–$1,000,000/yr

Rob talks about...

why he feels hourly rates don’t matter
what he learned from spending hours on “pitches” without commitments
how to turn relationships with trade printers into passive income

Amy Farrell
times2studio

Business Revenue: $200k per yr

Amy talks about...

how 'phased' projects help secure money and keep clients committed.
how you can still make profit from design work for not-for-profit clients
quoting projects when you understand your hourly rate

Brad Stoneking
Piedmont Brand Co.

Business Revenue: $300k/avg per yr

Brad talks about...

the “bucket concept” and how he implemented it after losing a $6,000/mo retainer client
the design upsell you need on your corporate brand projects
learn easy client conversations he's used to bring in an extra $20,000

Marisa Burgett
MB Creative Agency

Business Revenue: $125k–200K/per yr

Marisa talks about...

what led her to create specific design packages
the unique way she builds quotes with her customers LIVE
a new service she recently added, why, and how it's going

Kenzi Green
Kenzi Green Design

Business Revenue: $150K - $200K/per yr

Kenzi talks about...

why she has new clients agree to $7,000 min spend before getting on a call
what she saw that told her it was time for a rebrand
how to incentivize your clients to be efficient using an hourly rate along with project pricing

Massimo Zefferino
zfactor

Business Revenue: 2.5 million

Massimo talks about...

how ‘niching’ down the types of businesses you serve can make landing clients easier
why he loves the retainer model and how he sets their price for it without commitments
his unique way of presenting pricing to ensure they get paid for their discovery

THE

Pricing Graphic Design Masterclass

BUY NOW

The FULL list of videos in the Masterclass

Rob Dodds – Primal Communications • 2.5 Staff
$500k annual revenue

About Rob and Primal Communications
How They Charge for Design and Why
Lessons from Losing Projects
Lessons in Doing Free Work
Largest Project Story
Presenting Pricing to Clients
Increasing Your Rates
More Revenue with Pass-Throughs and Print Projects
Fake Project Pricing (Role Play)

—

Amy Farrell – times2studio • 2 Staff
$200k annual revenue

About Amy and times2studio
How They Charge for Design and Why
Lessons from Losing Projects
Largest Project Story
Project Stories from the Field
Presenting Pricing to Clients
Increasing Your Rates
Extra Revenue with Upsells and Add-ons
Advice for Designers on Pricing
Recent Print Project and Mark Ups
Fake Project Pricing 1 (Role Play)
Fake Project Pricing 2 (Role Play)

—

Kenzi Green – Kenzi Green Design • Solo
$150k annual revenue

About Kenzi and Kenzi Green Design
How They Charge for Design and Why
Lessons from Losing Projects
Lessons in Doing Free Work
Largest Project Story
Presenting Pricing to Clients
Increasing Your Rates
Advice for Designers on Pricing
Fake Project Pricing 1 (Role Play)
Fake Project Pricing 2 (Role Play)

—

Marisa Burgett – MB Creative Agency • Solo
$150k annual revenue

About Marisa and MB Creative Agency
How They Charge for Design and Why
Lessons from Losing Projects
Lessons in Doing Free Work
Largest Project Story
Project Stories from the Field
Increasing Your Rates
Extra Revenue with Upsells and Add-ons
Advice for Designers on Pricing
Fake Project Pricing 1 (Role Play)
Fake Project Pricing 2 (Role Play)

—

Brad Stoneking – Piedmont Brand Co. • 2 Staff
$300k annual revenue

About Brad and Piedmont Brand Co.
How They Charge for Design and Why
Lessons from Losing Projects
Lessons in Doing Free Work
Largest Project Story
Project Stories from the Field
Presenting Pricing to Clients
Increasing Your Rates
Extra Revenue with Upsells and Add-ons
Advice for Designers on Pricing
Fake Project Pricing 1 (Role Play)
Fake Project Pricing 2 (Role Play)

—

Massimo Zefferino – zfactor • 15 Staff
$2.5mil annual revenue

About Massimo and zfactor
How They Charge for Design and Why
Lessons from Losing Projects
Lessons in Doing Free Work
Largest Project Story
Project Stories from the Field
Presenting Pricing to Clients
Increasing Your Rates
Extra Revenue with Upsells and Add-ons
Advice for Designers on Pricing
Fake Project Pricing 1 (Role Play)
Fake Project Pricing 2 (Role Play)

BUY NOW

THE

Pricing Graphic Design Masterclass

60+ videos from experienced graphic design business owners

This is your chance to stop stressing over pricing and start feeling confident in what you’re charging. Get instant access and finally feel like you’re charging what you’re worth.

BUY NOW

It's risk free! 😉

30 DAY MONEY-BACK GUARANTEE

We want to help designers build a creative business they can truly feel proud of. If within 30 days you decide this product is not for you, we will give you your money back.

Learn from the best!

These design experts bring 5 to 35 years of experience, managing design revenues from $120,000 to $2.5 million.

They're not just teaching—they're showing you how it's done.

Hey!—We’re Dave and Gabby, Founders of Print Design Academy. Between the two of us, we’ve got over 30 years of experience in print and design.

And for the past 5 years, we’ve been all-in on helping thousands of designers master the world of print and packaging.

Along the way, we noticed a common theme—designers were always asking us, “How should I charge for my services? What’s a fair hourly rate?”

We’ve got our own ideas on that, but we wanted to take it a step further. So, we decided to reach out to other design business owners, to hear how they handle pricing, what’s worked for them, what hasn’t, and the lessons they’ve learned through the ups and downs of running their businesses.

And here’s the thing—we’re big believers in how print and packaging can totally transform a designer’s business. It’s an opportunity to add thousands of dollars in revenue without adding tons of extra hours. We’re passionate about helping designers build thriving, creative businesses that not only make money but feel great to run.

THE